Data Force Group is a techno-agnostic consulting company.
For over 10 years we have helped improve the effectiveness of multi-channel marketing. We build value based on collected data on consumer behaviour.
We are one of just a few companies in the market to combine a deep understanding of business and marketing with expertise in state-of-the-art technology. In this way we guide our customers through the whole process of big data, marketing automation
and omnichannel implementation.
We advise our customers on how to derive business value from data and introduce the latest technologies in marketing. We optimize and implement new business processes.
We get to know the company and its business goals, the IT systems used and their integration. We point out areas which can be improved and where technological problems can be solved.
We analyze massive data sets, develop customer segmentation and scoring, we predict their behaviour and discover trends. We visualize complex phenomena and KPIs on intuitive dashboards.
Techno-agnosticism means that we do not advocate any particular technology. We always objectively suggest the best solution for your project. We have in-depth knowledge of the best systems on the market (such as IBM, SAS, SAP)
We develop omnichannel systems of communication with consumers, and loyalty referral programs. By combining with programmatic campaigns, we enable true, real-time marketing.
The experienced Data Force Group consultants ensure that the implementation is carried out with top efficiency. We perform system configuration and integration, and we train your staff and fine-tune the business processes.
If your company lacks the resources to manage campaigns, we can take over. We will define the goals, plan actions, select the channels, create content, carry out campaigns, and monitor and analyze the results.
The only sure thing is change. We advise our customers on new, innovative ways to develop existing systems so as to always be one step ahead of the competition.
Data means power, but using data correctly requires skills which are now possessed only by a narrow group of specialists. We support our clients by sharing know-how, training employees, and providing advice to management boards.
The multi-channel marketing automation system, designed and implemented by the Data Force Group, has significantly increased UPC’s marketing effectiveness in the Czech market. Together, we are introducing it in four more CEE countries.
Janusz Nowak, CIO at UPC for CEE region
Doświadczenie Data Force Group w obszarze Marketing Busines
Solution stanowi istotną wartość dodaną dla naszych klientów.
Jerzy Gradys, CEE Senior Channel Recruiter w SAP
The experience of the Data Force Group in the area of Marketing Business Solutions is an essential added value for our customers.
Jerzy Gradys, CEE Senior Channel Recruiter at SAP